Combatting Misinformation in Vermont
2019 was a landmark year in proactive legislation that safeguards the right and access to abortion. In Vermont, lawmakers passed VT H 57, Right to Abortion. This bill recognizes that each person has a fundamental right to make decisions about reproductive health care, including abortion and ensures that those rights are not denied, restricted, or infringed by a governmental entity.
NIRH launched a digital campaign Vermont to celebrate this groundbreaking legislation and to guard against potential backlash by promoting accurate information about the laws. NIRH partnered with Planned Parenthood Vermont Action Fund to launch a campaign to educate the public about the new Right to Abortion Act. Facebook, Twitter and Search ads provided accurate information about the law and celebrated the passage of the bill.
